Full Job Description
Job Title: Digital Content Strategist
Location: Abington, Massachusetts
Company Overview
Welcome to Stellar Innovations, a leader in technological advancements and innovative solutions, consistently ranked among the top revenue-generating companies in the tech sector. With a mission to transform the way businesses interact and innovate, we thrive on pushing boundaries and delivering results that affect our community and clientele positively.
At Stellar Innovations, our vibrant, collaborative culture is fueled by a commitment to creativity and strategic growth. We are currently seeking a talented Digital Content Strategist to join our dynamic team in our Abington office. If you're passionate about content creation, digital marketing, and analytics, this could be the ideal opportunity for you!
Position Overview
The Digital Content Strategist will play a crucial role in developing, executing, and optimizing engaging content initiatives across various digital channels. The ideal candidate will combine a deep understanding of content marketing, SEO, user experience, and data analysis to create impactful content strategies that resonate with our target audiences.
Key Responsibilities
- Develop and implement comprehensive digital content strategies that align with brand objectives and resonate with target audiences.
- Conduct thorough market research and audience analysis to identify trends, gaps, and opportunities to enhance content effectiveness.
- Collaborate with the design, social media, SEO, and analytics teams to create cohesive marketing campaigns that drive traffic and engagement across our platforms.
- Optimize existing content for improved SEO performance and user engagement, utilizing analytics to measure success and refine strategies.
- Oversee content creation processes, including producing, editing, and curating high-quality content that reflects the brand’s voice and engages our audience.
- Manage editorial calendars and ensure timely delivery of content while adhering to industry best practices and guidelines.
- Stay updated on the latest digital marketing trends and technologies to leverage in content strategy development.
- Analyze and report on content performance metrics, providing actionable insights to inform future digital content strategies.
- Work closely with stakeholders to align content initiatives with overall business objectives and marketing goals.
Qualifications
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- A minimum of 3-5 years of experience in digital content strategy, content marketing, or digital marketing.
- Strong understanding of SEO best practices, Google Analytics, and social media platforms.
- Experience with content management systems (CMS), such as WordPress, and familiarity with various digital content formats (blogs, videos, infographics, etc.).
- Exceptional writing, editing, and storytelling skills with a keen eye for detail.
- Proven ability to work collaboratively in a fast-paced, deadline-driven environment.
- Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
- Strong communication skills, both verbal and written, and the ability to convey complex concepts in clear, engaging language.
What We Offer
At Stellar Innovations, we believe in nurturing talent and providing our employees with the tools they need to thrive. We offer a competitive salary and comprehensive benefits package, which includes:
- Health, dental, and vision insurance plans.
- 401(k) retirement plan with company matching.
- Generous paid time off and flexible work schedules.
- Professional development opportunities and continuous training.
- A collaborative work environment that fosters creativity and innovation.
Why Abington?
Located in the heart of Massachusetts, Abington is known for its quaint charm, vibrant community, and easy access to both nature and urban amenities. With beautiful parks, a rich cultural scene, and excellent schools, Abington offers a fantastic quality of life for individuals and families alike.
Join us in our mission to set new standards for technology and innovation while advancing your career as a Digital Content Strategist in a community that values collaboration and creativity.
How to Apply
If you're excited to embark on this journey with us and make a positive impact through content, we encourage you to apply by submitting your resume and a cover letter detailing your relevant experience and what makes you the perfect fit for the role of Digital Content Strategist.
Stellar Innovations is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We look forward to hearing from you!